April 18, 2023

Siri, Alexa, and Google Assistant Walk Into a Bar: How AI Voice Assistants Are Turning Marketing Tactics Upside Down

Gone are the days when shouting at a device was reserved for moments of frustration – nowadays, it's become the norm. With more people introducing smart speakers and voice-enabled AI assistants into their homes, the identity of the average consumer...
April 16, 2023

The Secret Weapon of Successful Marketers: How AI is Transforming the Art of Storytelling

IIn the world of digital marketing, where attention spans are dwindling, and audiences are flooded with content, the art of storytelling has become an essential skill for marketers...